DMARC and Email Deliverability

Deliverability, also referred to as inbox placement, is a key concern for today's marketers. With a background in email deliverability, dmarcian Strategic Alliances Manager Victor Minev discusses the effect that DMARC, and its underpinning technologies, has on inbox placement.DMARC and deliverability are obviously interconnected. Depending on who you ask, DMARC has either a  direct or an indirect effect. However, we should start at the beginning by defining deliverability.  Delivery vs. deliverability Delivery means your email has been accepted by the…
Vaughn Talbert
9 December 2019